May 27, 2018
As they say, “all things must come to an end,” and unfortunately that is true not only for this season of the Studio 78 podcast, but also for the four-week branding series. Not to fret though, we’re wrapping up the series (and season) with an amazing guest, Marva Goss. Marva is a brand and sales strategist who coaches creatives who need help showcasing the value of their service so they can book more of the right clients. Marva is a veteran turned life coach turned strategist that encourages her clients to step out of their comfort zones to build an online presence that stands out from the rest.
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In the episode, Marva speaks about verbal branding, also known as, brand messaging. Marva offers tips on how to move beyond solely relying on websites and other visual elements to attract customers and start considering the emotional connection you can create with customers through your messaging.
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